Invest in Simplaa
We're building the world's simplest transport company. Live in two countries, running on technology we own, and ready to open more.
2
Countries live
4
Cities
4
Revenue streams
3
Council contracts
A real operating business, today
We run journeys every day across two countries and four service lines, on our own technology stack.
Airport transfers
Our flagship service across Heathrow, Gatwick, Luton and Stansted, with meet-and-greet, flight tracking and fixed fares.
City rides
Point-to-point and as-directed journeys with licensed drivers, from everyday saloons to an executive and VIP fleet.
School transport
Home-to-school transport contracted by London councils including Ealing, Harrow, Brent. Recurring public-sector revenue.
Lagos operations: Simplaa fleet at Murtala Muhammed Airport
Nigeria operations
Rides in Lagos, Abuja and Port Harcourt. One platform, two countries, and a playbook built for fast-growing cities.
Transport is a huge market that still isn't simple
Getting a reliable, professional ride is still harder than it should be in most of the world, especially in fast-growing cities where demand is racing ahead of supply. That gap is our market.
Our model has been proven in one of the world's toughest transport markets, London, and in one of its fastest-growing, Lagos. Investment takes that proven model to the cities and countries waiting for it.
What makes this business worth backing
Technology built in-house
Booking, dispatch, driver, payments and messaging systems are ours, rider, driver and staff apps included. We pay no licence fees, we carry no third-party platform risk, and every new city runs on software we already own.
Multiple revenue streams
Consumer rides, airport transfers, council school-transport contracts and partner channels with airlines, hotels and travel agencies. The income is spread across four lines rather than resting on one.
Proven partnerships
Air Peace trusts us as their official ride partner and bundles Simplaa transfers into premium fares. The model is live and earning, and we can run it again with the next airline.
Licensed and vetted operations
Private-hire licensed, DBS-checked drivers and council-grade compliance. We operate to public-sector standards, a bar most ride platforms never have to clear.
New cities, then new countries
Capital opens cities and countries on a platform that's already built and already earning.
Now
London & Lagos, proven
Airport transfers, city rides, council contracts and partner channels are all live and earning, run by one platform and one team.
Next
More UK cities
The playbook repeats: every major UK city has airports, hotels and councils. Investment opens the next ones.
Beyond
More countries
Deepen Nigeria and expand across Africa and beyond, into growing cities that need reliable, professional transport.
Everything you'd back is already in customers' hands
The Simplaa Rides app is live on the App Store and Google Play, our drivers run on our own driver app, and our crews run on our staff app: booking, dispatch, tracking and payments on one platform we own outright.
Behind the software sits a real fleet, from everyday saloons to the Lux flagship range: S-Class, 7 Series, Range Rover and Rolls-Royce Cullinan.
Simplaa RidesDownload the app
Back the next cities
Get in touch and we'll talk you through where the business is and where it's going.